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Afraid of investing efforts in your marketing? Trust SEO.

If you haven't been working on an SEO plan over time, you may not be reaping the benefits right now. SEO can bring long term results. We know it because we do it for all our clients. If your business also is hit by the COVID-19 pandemic, we would like to share a few things which can help your business' long-term SEO strategy. Search Engine Optimiza...
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Why Choose Magento for E-commerce Website Development?

If you run a business, then a website is its online identity. And before you start an online business, it is vital to choose an eCommerce platform that best suits your requirements. There are many eCommerce platforms in the market, e.g. OpenCart, Shopify, Joomla, WooCommerce, and Magento. Out of all these, Magento became the most popular eCommerce ...
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Impact of COVID-19 on Ecommerce: Adapt Digital Strategies to Thrive

  Everything around in the world seems to have fallen due to the COVID19 turmoil, but our spirits are still high and hopeful. With an optimistic approach, we are preparing ourselves to bounce back when things get back to normal. We are working & strategizing as usual, but remotely. We are considering this un-eventful situation as an opport...
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#INSTAWAYS TO SUPERCHARGE YOUR BUSINESS ON INTERNET

  Embarking on the beautiful year, 2019 there are not only resolutions to be made for ourselves but for our businesses too. To let an idea reach the mass in today's time is easy yet tricky with internet and social media taking a toll on each one across age group. Additionally, you wouldn't want to experience a boomerang of an idea you so passi...
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How to Manage Your eCommerce Website Thoroughly: Pros and Cons of Magento 2

In the last few years, people have taken to buying most of their necessities online. In fact, according to statistics, almost 50% of internet users go online to make a purchase. Of the 50%, one in four people make at least one purchase every week. In 2018, online retail sales amounted to more than $2 trillion dollars. Who doesn't want a piece of th...
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Progressive Web Apps by Magento - A Revolution in Mobile Commerce

The hype around advanced Magento eCommerce solutions has been building since the designer Frances Berriman and Google Chrome engineer Alex Russell discovered the term Progressive Web Apps. Let's find out how it's changing the landscape of mobile commerce. An astonishing 178.1 billion m o bile apps were downloaded by customers in their devices last ...
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Exact Match Domains in 2018: Does it hurt or help SEO?

Exact Match Domain had brought storm to the online world, when Google updated the algorithm in the 2012. To find out whether EMDs are still an influential thing and affect the ranking, read the blog. You website's domain name is the first thing that customers connect with. With over 339.8 million registered names , you need to settle with one that ...
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SEO or PPC- Which is better for marketing your website?

So let's say you've established a new business and want to start an online marketing campaign. "Should my business use a SEO expert or maybe PPC would be enough? What is even the difference? " We have worked with hundreds of clients who have asked us the same thing. The confusion and uncertainty is understandable… while one promises an organic and ...
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Long Tail Keywords help building strong Conversion Funnel

Did you know long-tail keywords account for 70% for all Google searches? Unlike the short keywords, long tail keywords are more specific and effective for any products or brands. As a result, the use of long tailed keywords will help with your overall conversion funnel. As a successful SEO services in Melbourne , Webplanners will detail below what ...
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Social Media Marketing tools you should be using in 2018!

Facebook, Twitter, Pinterst, Instagram, LinkedIn, Whatsapp, Wechat, Snapchat, Youtube and the whole lot! Connecting with your customers on social media is the best way to build brand loyalty and communicate your product offerings directly. However, how can anyone find the time and energy to manage all these channels by themselves?   Social med...
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Cleaning up the trash: Google is shutting down people’s G+ pages.. Why?

Google is shutting down Google+ pages. BUT Don't panic! Here we have listed the guide of what and why Google is doing this. Are you having a G+ page? In today's increasingly social world, more and more entrepreneurs are using personal social media profiles to promote their brand, products and services. Google+ is an absolutely liked platform for th...
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A Handy Guide For Keyword Research In 2018

Running an online site and bringing it up in the ranks can be quite a lengthy and tedious task, especially for time poor business owners . And this is where the important aspect of SEO comes in. From site building, content set up, copy writing to product promotion and marketing, SEO is an aspect that contributes to all these areas. If you are famil...
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How to speed up your website in 2018?

If your website is not optimised and is unable to process images, videos or such other heavy content fast… you lose. Being even a few milliseconds slow can give you a smaller ROI as well as delayed conversions. In a society that emphasises productivity, we are always trying to get to places faster and faster. From performance updates and same day d...
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What are SSL Certificates & How to Get One

Chances are that you've clicked on this link because any phrase with 'Google' and 'ban' in the same sentence scares you a little bit.  If you aren't aware, Google will be going on a banning spree in mid-2018. Any website without an SSL certificate will be marked as 'not secure', which will also impact your rankings on Google's SERP. In the dig...
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How blogging acts as catalyst of organic ranking?

As an SEO company in Melbourne , we are often asked if blogging is important to drive traffic on to websites. Alongside that, questions like, 'does my blog have to be hosted on my website?', 'does blogging improve SEO?' and many more questions pop up as well. Here we'll be answering your queries and also clarifying the status of blogging in organic...
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A Brief Introduction: Web Design for Local Businesses

Many local businesses nowadays try to get online in order to have their presence felt.  They want to offer information on their location and if possible sell products through e- commerce. However, most of them do not consider the strategies on customer retention on the various platforms of the social media. They do not also conceptualize their...
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6 Keys to Identifying a Good Web Developer

If you intend to have a website designed for you, it is necessary to do a market survey and select a good web developer who will give you value for your money and also help you to achieve your desired objective.  When choosing a web developer, it is important to focus on his soft skills as well as the technical expertise. It is possible to cer...
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The Complete Guide to Writing Meaningful Content

So, writing and posting a blog is one thing - but writing a blog that will get people to stay and read is a whole different ball game. And if you follow us on social media, you'll notice that we rave about the importance of writing meaningful content - not necessarily just the typical, brain-numbing information that you read to a kid to get th...
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Top 5 Graphic Design Sites for Beginners

Content is good but just having text all the time is just boring!  You have an average of 7 seconds, yes.. 7 seconds to catch someones attention.  Ask yourself, do you think a bunch of text on a page is quick enough to say 'Hey! look at me'.. The answer is no.  As a result, graphic design and its processes has become an ess...
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Negative Google Reviews & How to Deal with Them

We say that one of the worst possible things to find on the Internet is probably a bad review about your business. But, don't panic!  You can't make an omelette without a few broken eggs, so negative reviews don't define your business. In this blog, you will learn about how you should be dealing with negative Google reviews. Have you hear...
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