As a small business owner what’s that one thing you keep looking for? Quite obvious, new ways to get your company’s brand on the radar of potential customers. Most small businesses run on stringent marketing budgets and are very careful about what type of marketing strategies they should invest in. It becomes crucial especially when you have a limited marketing budget. Spending wisely is the only intelligent decision. Social media is one of the versatile platforms that small business owners must use for marketing. It is one of the most cost-effective marketing strategies that you can use to re...

Facebook, Twitter, Pinterst, Instagram, LinkedIn, Whatsapp, Wechat, Snapchat, Youtube and the whole lot! Connecting with your customers on social media is the best way to build brand loyalty and communicate your product offerings directly. However, how can anyone find the time and energy to manage all these channels by themselves?   Social med...

Content is good but just having text all the time is just boring!  You have an average of 7 seconds, yes.. 7 seconds to catch someones attention.  Ask yourself, do you think a bunch of text on a page is quick enough to say 'Hey! look at me'.. The answer is no.  As a result, graphic design and its processes has become an ess...

We say that one of the worst possible things to find on the Internet is probably a bad review about your business. But, don't panic!  You can't make an omelette without a few broken eggs, so negative reviews don't define your business. In this blog, you will learn about how you should be dealing with negative Google reviews. Have you hear...

Facebook's new direction has shaken up the complete user and business experience: 'More happiness and less promotion'. On 11th of January 2018, Facebook made their first official announcement regarding their 2018 update. The update highlights changes to current promotional business practices and revamps how content will reach end users. Gone are th...

As of 2018 Instagram the mobile sharing social platform amassed up to 800 million monthly active users.  With the population in the United States of America being roughly 324 million in 2017, this means that the number of users on Instagram is more than double the population of people in the U.S.A.  Wow. Though it may be ha...

2017 has been quite a wild ride for Facebook, for its user base and its businesses. With their new community initiatives and transparency objectives, we're beginning to see that shape Facebook's support structure for their network of businesses. In 2017 there has been a huge push for support of local businesses, communities and tools to help the ev...