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Local SEO Melbourne

Local SEO Company Melbourne

With a rapidly growing digital world – the need to create relevant, engaging dialogue with your customers is more important than ever.

At Webplanners, we help businesses grow by targeting messages to specific areas and the relevant demographic to ensure visibility to the right customers. Our local SEO services Melbourne help small businesses get the first page recognition from Google in their local vicinity, so the people who matter to your business can find you. This approach not only helps in targeting the right customers, but also makes you a stronger contender against competing local businesses.

What is Local SEO?

Local SEO refers to the position of a relevant business (product or service) on top search pages based on the location of the searcher. There are many factors that affect or contribute to connect a prospect with businesses. These factors affect the most are namely relevancy, distance and prominence.

To rank better in local SEO, businesses should make sure that the basic information such as business name, address, phone number (NAP) details are accurate and consistent on the websites as well as on all online listings. Adding other relevant information such as hours of operation, reviews, testimonials, comments, photos also add to your SEO.

Local SEO Melbourne
Local SEO Services Australia

Why Local SEO Is Important for Your Business?

Whether you are a brick & mortar shop owner or a local restaurant, if you are looking for more enquiries/leads within your suburb or surrounding from search engines, then local SEO is your right choice of strategy. According to a survey, 97% of consumers use internet to find a product or service ‘near-me’ or ‘near-by’. And, 78% of local searches on mobile results in an offline purchase.

If your local business ranks higher for all your local keywords in all major search engines, then your target audience can easily find you online. You can easily get a competitive edge over your competition and dominate your local markets with our local SEO services. We create and build effective SEO strategies to drive relevant traffic to your website and let you sell your products or services directly to the local customers.

Our methodology

We focus on getting your business on the first page of Google, Yahoo and Bing

The days of traditional mass marketing (cold calling, bulk mailing, directory listing, etc.) are proving to be rather ineffective, with lower penetration rates than new-age digital marketing. It has been found that up to 70% of consumer are finding local businesses using search engines. With more people on the Internet, and more people conducting local searches to find businesses like yours – it provides an opportunity for you to target the local market. So, if your business/website isn’t visible on Google – you and your company risk missing out on a large number of potential leads.

Local SEO Company Melbourne
Google My Business Optimisation

Google My Business Optimisation

Search engines not only have the ability to give us the tools to make an informed decision, but also often provide visuals such as maps so we know exactly where to go to find what we need. It is really important for any business to perform Google My Business (formerly known as Google Places) optimisation to have recognition on Google Maps. However, with only three spots available, a precise optimisation strategy is needed for you to be one of the first ‘Places’ to show up on Google. At Webplanners, we are experts in providing Google My Business Optimisation services to ensure that you’re within those 3 spots. Next, we make sure you’re getting the positive reviews you need to drive customers towards your business. Even if your business does not have a website or web page, we can still help your business to get listed on the first page of Google and help you get the customers you want.

Place ads for your locally targeted audience

We provide services to run your pay per click campaign in local areas or multiple suburbs in different geographic locations. We can target a wide range of keywords for multiple products or services. Any business looking for quick and effective marketing results should opt for PPC ads for their local audience.

Following implementation, we produce reports using a variety of methodologies and tools to calculate your actual ROI. This is so you can be sure of your performance capabilities and know what you’re getting out of your investment.

To keep your business competitive – contact your local SEO experts and let us help you grow. Contact our SEO Company in Melbourne today for a perfect SEO package to get your small business on the first page!

Local SEO Services Melbourne